Polyconcept the global leader in the promotional products industry
 
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Business Divisions

History

A success story of continued growth and development, starting out as an import pioneer to become a global leader in promotional products

70’s & 80’s

Start-up and early development as a lighter and gift importer

  1973: creation of Polyflame (importer of lighters) as part of Borsumij (Dutch listed 
     trading company)

  1979: diversification into writing instruments and gifts

  1984: first Polyflame promotional products catalogue (launch of PF Concept)

  1985: creation of Polyflame R&D studio and Hong-Kong sourcing office

  1986: creation of Leed's in the US (supplier of retail bags), a family owned business

90’s

Development of the promotional products business

  1992: creation of ADM

  1992: introduction of promotional wearables

  1992: Leed's enters the promotional products market

  1995: Polyflame merges with Edelman (Home & garden decoration products)
     and becomes Polyconcept

 

  1995: Borsumij is acquired by Hagemeyer –an other trading company- on the 
    Dutch stock exchange   

              

  1999: Polyconcept acquired Clipper, a prominent promotional wearables supplier in Scandinavia 

00's

Polyconcept becomes the worldwide leader of the promotional products industry

  2000: first Polyconcept LMBO with BC Partners

  2000: first Leed's LMBO with BancBoston Capital

  2002-2005: divestment or cessation of Polyconcept's non-core activities: 
    Home/Garden decoration (Edelman, Eurodecor) and licensed retail gifts 
    (Tropico, Polyconcept USA)

  2002-2004: selective strategic acquisitions (Greenland, Areka, Intermed)

  2005: secondary LMBO with Investcorp; merger with Global Promo Group (Leed's, Marlow)
  2006: acquisition of US promotional products supplier Bullet Line

 

  2007: acquisition of US promotional stationery supplier Journalbooks

Business Divisions
PFConcept Leed's Bullet Line Journalbooks Asia direct services ADM Polyflame PF 3D